Interventions, services and service change: public awareness

Full title: Early lung cancer interventions in Doncaster (ELCiD)

Cancer Network: North Trent

NHS Doncaster developed a striking social marketing campaign to increase early detection of lung cancer. As well as targeting the group worst affected by the disease - men over 50 - they worked with local health professionals to ensure that patients would receive appropriate referral and tests. 

Article

'Social marketing boosts early detection of lung cancer in Doncaster'.

Reports

• Early lung cancer intervention in Doncaster - Doncaster 3 week cough 'How To' Guide
• Doncaster costings

Other useful information

• On our Lung cancer projects page read more about the Doncaster campaign, see images of the resources used and find out about the workbooks produced to support the campaign.
• Read the Doncaster case study on the NSMC website
• NAEDI newsletter - Early lung cancer intervention in Doncaster

Full title: NHS County Durham and Darlington - county-wide awareness service

Cancer Network: North of England

NHS County Durham and Darlington has undertaken a large survey using the Cancer Awareness Measure, commissioned a county-wide awareness service and is engaged in work to improve the primary care pathway in lung cancer. 

Article

'Durham commissions county-wide awareness service'

Cancer Network: Lancashire and Cumbria Cancer Network

East Lancashire Healthy Communities Collaborative is engaging with volunteers and community members to help improve awareness and overcome fear and ignorance about cancer. 

Article

'Hairdressers join East Lancs Healthy Communities Collaborative'

Report

• Improving the early presentation of cancer symptoms in disadvantaged communities: putting local people in control, Lyon et al,2009 in the BJC Supplement

Cancer Network: Yorkshire and Humber Coast

North East Lincs Care Trust Plus's promoting earlier presentation of cancer symptoms programme is engaging community volunteers to get the message across. 

Article

'Community insight drives NE Lincs cancer awareness project'

Report

• NE Lincs full report

Lancashire and South Cumbria Cancer Network are developing a training resource for frontline workers, such as social care assistants, receptionists and health trainers, who have one to one contact with the public. The resource, which will be finalised in Spring 2011, will offer information about the symptoms of cancer and where to go for help, and training in the skills needed to talk confidently about it.

Article

'Lancashire and South Cumbria train frontline staff in cancer awareness'

• Development of cancer awareness training for frontline staff

The final version of the tool can be accessed on the Network's website

This page contains links to documents and sources of information that we hope you will find useful. Please note however that the views or opinions expressed within those links are not necessarily those of Cancer Research UK.